Will an Etsy Offsite Ad still leave a profit?
Free calculator · checked August 2026
Compare the same order with no Offsite Ads fee, Etsy's 15% rate, and its 12% rate. Change every assumption; nothing you enter leaves your browser.
Why the same product can have two margins
Etsy's ordinary fees do not stay fixed, but an Offsite Ads order adds another percentage of the order total. The difference is not a marketing cost you can ignore after the sale: it is a fee that changes what the order actually kept.
Use the 15% column if your shop made less than US$10,000 in Etsy sales during the previous 365 days. Etsy says the lower 12% rate applies above that threshold; its fee is capped at US$100 per attributed order. Check your own payment account before making a pricing decision.
Useful comparison: if the 15% result is negative, the order did not become profitable because it was advertised. It became a loss with extra volume. A higher item price, a bundle, or a decision not to absorb shipping may be the better answer.
What this includes
This tool models the US$0.20 listing fee, Etsy's 6.5% transaction fee, your editable payment processing assumptions, your product costs, and the two Offsite Ads rates. It does not include tax, currency conversion, refunds, Etsy Ads you choose to buy, or country-specific regulatory fees. Use the fee guide for the full list of possible charges.
Source: Etsy's Fees and Payments Policy. Etsy is the authority for the fee that applies to a specific order.